Vacancy Detail

Head of Business Development - Sport

About you

You know the world of sport, you've built strong relationships across it, and you know how to turn those relationships into business.

You might currently be working within sports marketing, experiential, sponsorship activation, event branding or a business delivering major sporting events. What matters is that you already have the contacts, understand how the industry operates and have a proven track record of winning new business.

We're looking for someone who can take ownership of new business development across an established Sports Division. Someone who can open doors, get in front of the right people and bring genuine commercial opportunities to the table.

This isn't a role where you'll be managing a team. You'll be the person out there developing relationships, winning projects and growing the business.

Your experience

You'll have spent a significant part of your career working commercially within sport, building relationships with clubs, governing bodies, rights holders, agencies, sponsors or major event organisers.

Ideally, you'll have experience selling event branding, physical brand activations, stadium environments, experiential projects or similar services. We're particularly interested in people who understand the commercial side of major sporting events and have relationships with the people responsible for delivering them.

You'll need to be comfortable winning substantial projects, developing new accounts and managing commercial conversations from the initial introduction through to securing the business.

You don't necessarily need a background in print or signage, but you'll need to understand how your relationships and experience could translate into opportunities for a business delivering large-scale branding and event environments.

What you'll be doing

You'll be responsible for developing new business across the sports industry, using your existing relationships to identify opportunities and introduce the business to new customers.

That could involve working with professional sports clubs, stadiums, governing bodies, event organisers, rights holders and agencies delivering major sporting events.

You'll spend most of your time out meeting customers, developing opportunities and working with the wider business to turn those conversations into projects.

You'll have an established production and delivery operation behind you, allowing you to focus on building relationships and winning business.

About the business

You'll be joining an established UK business with a strong presence in large-format graphics, event branding and the delivery of major branded environments.

They already have experience working across professional sport and are looking to invest significantly in developing this side of the business.

This is an opportunity to take commercial ownership of a Sports Division, with the backing, production capabilities and resources of an established international group.

The role is predominantly field-based, although you'll need to be able to travel into the Cambridgeshire operation when required.

Next steps

If you've built your career around sport, have strong commercial relationships and can see opportunities to bring new business into an established operation, we'd be interested in speaking with you.

You don't need to be actively looking, but if this sounds like something worth exploring, let's have a conversation.


Location: Nationwide | Salary: £70000 - £100000 per year | Job type: Permanent | Posted: 04/11/2026